منابع مشابه
Prospect Theory in the Commercial Banking Industry
This study examines Kahneman and Tversky's prospect theory in the commercial banking industry. Prospect theory predicts increased risk-taking behavior in the presence of below-target outcomes. Fishburn redefined risk (commonly measured as dispersion about the mean outcome) as the integral of a function that is based on distance below target outcome. This study uses rates of return and the prima...
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ژورنال
عنوان ژورنال: Modern Applications of Bioequivalence & Bioavailability
سال: 2017
ISSN: 2577-2856
DOI: 10.19080/mabb.2017.01.555574